Over half of the world’s leading organisations apply the Balanced Scorecard principles to improve their strategy execution, leading to better management information, improved reporting, and closer alignment between strategy and operations.

This workshop is the perfect introduction to modern best-in-class Balanced Scorecards (BSCs) and performance frameworks. The course is designed to give participants from the private and public sector a practical introduction to this popular management tool. In an interactive and easy-to-follow workshop delegates will learn about the benefits of modern Balanced Scorecards and gain a practical understanding of how to design best-practice Balanced Scorecards, Strategy Map, and Key Performance Indicators (KPIs) to better manage organisational performance.

This course is one of the longest running and most successful courses on the topic. It is designed, delivered and constantly updated by the Advanced Performance Institute - the world’s leading research and advisory organisation on organisational performance – which ensures that participants will get the latest insights based on a wealth of real life implementation experience. The aim of this workshop is to provide a solid and practical introduction to this exciting topic and to give a refresher to those who have been temporarily out of touch with this fast evolving field.

This workshop is designed to take delegates through the design process of an actual scorecard, a strategy map, and key performance indicators. Using a case example and guided by step-by-step process and templates, delegates will experience the practical applications of these tools.  

Participants will learn how to define objectives and priorities in the four Balanced Scorecard perspectives:

* The Financial Perspective covers the financial objectives of an organisation and allows managers to track financial success and shareholder value.
* The Customer Perspective covers the customer objectives such as customer satisfaction, market share goals as well as product and service attributes.
* The Internal Process Perspective covers internal operational goals and outlines the key processes necessary to deliver the customer objectives.
* The Learning and Growth Perspective covers the intangible drivers of future success such as human capital, organisational capital and information capital including skills, training, organisational culture, leadership, systems and databases.

They will then learn how to translate the objectives into a cause-and-effect strategy map and how to design meaningful and relevant Key Performance Indicators.

Overall the workshop is designed to give participants a practical introduction to and a thorough understanding of Balanced Scorecards, Strategy Maps and Key Performance Indicators as state of the art strategic performance management tools.

Key Learning Points:-

* Learning how the Balanced Scorecard can help improve performance
* Understanding the Balanced Scorecard framework and the four perspectives
* Gaining an insights into how modern scorecards differ from the initial four-box models
* Learning how to build Strategy Maps and modern Balanced Scorecards
* Understanding how to identify the information needs
* Learning how to design Key Performance Questions (KPQs)
* Learning how to design meaningful and relevant Key Performance Indicators (KPIs)
* Understanding how to set the right targets

Course Content:-

• Understanding and Designing a State-of-the Art Performance Framework
• Designing best-in-class scorecards
• Creating strategic maps
• Identifying key value drivers
• Assessing the information requirements
• Designing relevant Key Performance Indicators (KPIs)
• Creating Key Performance Questions (KPQs)
• Setting the right performance targets

• “The wealth of Bernard Marr’s practical experience and his intelligent use of analogies bring this workshop to life and enable people to connect to his messages” Shell
• "Well presented/ Workshops-Audience Participation/ Easy to understand." Wear Valley District Council
• “Excellent course – I got everything I needed” Barclays
• “I have been to different scorecard courses, but this is by far the best and most useful.” Norwich Union
• "Useful examples and tasks given" Loughborough University
• "Interaction was good and exercises were good." Polycom EMEA